03 Oct 2003 - 01 Jan 2004
London's newest attractions make history
Hyde Park

Visitors from around the world flock to see London's historic sights but it's the capital's newest attractions that make it such a great city to live in, according to a new poll of Londoners' favourite places to visit. The results reveal that the latest innovations in the city have proved popular with residents, with the London Eye and the Tate Modern beating more traditional haunts like Kew Gardens and the Natural History Museum.

Thousands of Londoners took part in 'Vote London', which asked them to nominate then vote on the best places to eat, dance, relax and simply enjoy London. The poll was part of London Underground's Unlocking London campaign, which aims to create the ultimate insiders' guide to the city by revealing the places loved by Londoners - and how best to reach them by tube.

There are eight winners in the 2003 vote, representing the diversity of London's attractions for its residents and visitors. Each will be presented with a unique 'Loved by London' plaque to proudly display.

And the eight winners are:
London Eye - Stunning Scenery
Tate Modern - World Class Culture
The South Bank- Entertainment for Everyone
Soho - Food for Thought
Hyde Park Concerts - Action Packed Outings
Carling Academy Brixton - Cool Clubs and Music Venues
Covent Garden Market - Being Free and Easy (free days out)
St Katharine Docks - The Unusual and Unique

Richard Parry, director of marketing and planning at London Underground said; "The poll has confirmed that Londoners have a real passion for their capital - interest has been overwhelming, particularly as this is a new campaign. We hope now the final winners are out, people will make the most out of the city and use the tube to go and see why these places have won or go and find some other real gems."

Vote London ran from the beginning of August, when people were invited to make nominations, through to September, when the final online vote took place. People can now go to www.tfl.gov.uk/tube/votelondon to find out more about the winners and the nearest tube stations to visit them.

Photography available on request

Further information:
http://www.tfl.gov.uk/tube/votelondon

Contact:
Julian Lambert/ Adam Paris/ Chevi Davis at Bite Communications, Tel. +44 (0)20 8741 1123 thetube@bitepr.com