M&S sponsored the Royal Parks Half Marathon from 2008 until 2015.
Royal Parks Half Marathon
This environmentally friendly and health-promoting event was a great match for the way M&S does business, not to mention their ambitious goal of becoming the world’s most sustainable major retailer.
During the Royal Parks Half Marathon, M&S helped to keep runners hydrated by handing out specially designed bottles of water. When the race was over, they collected the empties and sent them to Closed Loop’s recycling plant in Dagenham, where they were recycled into food-grade plastic flakes used to make new food packaging.
M&S also provided runners with Fairtrade bananas. Not only did they give an energy boost to the hard-working athletes, but, like all Fairtrade products, they helped small-scale farmers and farm workers in developing countries to improve their lives and their communities.
Finally, any discarded race clothing along the route was collected and donated to Oxfam, raising much needed funds to help them fight poverty.
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