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There was an estimated 77.7 million visits to the Royal Parks during 2013/14 with satisfaction rates at 98 per cent, according to official figures released today.

A survey conducted by Ipsos MORI shows that almost every visitor questioned (98%) rated the quality of the parks as either excellent or good.

As well as the overall quality of the parks, 92 per cent of visitors rated the tidiness and cleanliness of the parks as excellent or good and 96 percent gave the same rating to the quality of the natural environment. One of the highest results related to safety, with 99 per cent of visitors saying they felt very or quite safe.

Linda Lennon CBE, The Royal Parks' chief executive, said:

"Understanding how many visitors are coming to our parks and what their priorities are is invaluable information for us as guardians of these unique spaces. It allows us to plan effectively, ensure our resources are used in the right way and maintain the balance between users of the parks and the need to sustain the natural and wildlife environment.

"These excellent results are down to the hard work of the dedicated teams of staff, supporters, volunteers and partners who work throughout the year to ensure our parks continue to have a special place in the UK's heart."

Tourism Minister Helen Grant said: 

"Our fantastic Royal Parks are a big draw for tourists from all over the world and promoting great attractions such as these are a major part of our tourism strategy. We are enjoying record tourism growth and spend from overseas visitors and want to keep up this momentum with people coming to experience the very best of Britain."

View the Ipsos MORI survey results including individual research reports for each park.

*Estimated figures from Ipsos MORI

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